The only way to build
something profitable over the long term is to make consistent, repeated,
difficult, right choices over the long term. Sustained profitability takes time
- a lot of it.
I define profitability
in much broader terms than just financial. Profit can be tangible or intangible
– concrete or more abstract. Profit simply means that the return you get from a
particular endeavor is more valuable than the investment you made into it. This
applies to relationships, families, business culture, teamwork, checkbooks and
even objects we purchase. Any time you catch yourself quietly musing “That was
totally worth it” (and not in an emotional apex moment) you’ve found something
that was profitable.
We can tease this
concept of intangible profitability out to as far an extent as possible,
determining over a lifetime whether we feel our lives themselves have been
profitable. No doubt, asking someone toward the end of their life which
elements they view as profitable would lend drastically different answers than
asking someone who believes they have 50-60 years left to go. Our perception of
intangible profitability surely changes over time.
Waste is something that
literally makes my stomach turn. However, we do need to seriously consider the
idea of waste in every area of our lives we desire to be profitable. This means
reducing our costs, finding more effective processes and learning how to use
our resources in the most efficient ways possible. But on a more fundamental
level, this means choosing the right endeavors to invest in from the start.
Considering these
points, here are a few questions I’ve been asking myself:
How do I personally
define “profit”? How does this definition change when I consider tangible vs.
intangible profit?
Which endeavors do I
need to just quit because they are wasteful? Is it a job? A relationship? An
investment?
If I made a list of the
activities that I’m investing my resources into on a daily basis, which ones
would I earmark as profitable and which ones would fall into the “Waste”
column?
If I want to be in a
position of financial, emotional, intellectual and spiritual profitability,
what changes do I need to make to my resource investments in order to reduce
wasteful activities and increase profitable ones?
In which areas of my
life do I need a reminder that profitability does take time, consistency and
patience? Where am I rushing?
Lean forward,
Bekka
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